1Mark A. A. M. Leenders & Berend Wierenga, "The Effectiveness of Different Mechanisms for Integrating Marketing and R&D," The Journal of Product Innovation Management, Vol. 19, No. 4 (2002), pp. 305 - 317.
2Gary S. Lynn, Mario Mazzuca & Joseph G. Morone, et al,"Learning is the Critical Success Factor in Developing Truly New Products," Research Technology Management ,Vol. 41 ,No. 3(1998) ,pp. 45 - 51.
3Mary B. Pinto, Jeffrey K. Pinto &. John E. Prescott," Antecedents and Consequences of Project Team Cross-functional Cooperation, Management Science ,Vol. 39 ,No. 10(1993), pp. 1281 - 1297.
4Linda L. Putnam, “Productive Conflict: Negotiation as Implicit Coordination,”International Journal of Conflict Management,Vol. 5, No. 3(1994), pp. 285 - 299.
5William E. Souder & Rudy K. Moenaert, “Integrating Marketing and R&D Personnel within Innovation Projects: An Information Uncertainty Model,”Journal of Management Studies, Vol. 29, No. 4 (1992), pp. 486- 512.
6Elliot Maltz & Ajay K. Kohli, "Market Intelligence Dissemination across Functional Doundaries," Journal of Marketing Research, Vol. 33, No. 1 (1996 ), pp. 47 - 61.
7Rudy K. Moenaert & William E. Souder,"An Analysis of the Use of Extra-Functional Information by Marketing and R&D Personnel Review and Model," The Journal of Product Innovation Management, Vol. 7,No. 3(1990) ,pp. 213 - 229.
8X. Michael Song, Jeffrey Thieme & Jinhong Xie,“The Impact of Cross-Functional Joint Involvement across Product Development Stages: An Exploratory Study,” The Journal of Product Innovation Management, Vol. 15 ,No. 4(1998) ,pp. 289 - 303.
9Dean Tjosvold, " Effects of Shared Responsibility and Goal Interdependence on Controversy and Decision-Making between Departments ," Journal of Social Psychology, Vol. 128, No. 1 (1987) , pp. 7 - 18.
10Robert J. Fisher, Elliot Maltz & Bernard J. Jaworskl, En ancing Communication between Marketing and Engineering: The Moderating Role of Relative Functional Identification," Journal of Marketing, Vol. 61, No. 3(1997) ,pp. 54 - 70.
