当代少数民族大学生消费行为文化——内蒙古蒙语授课大学生消费变化调查

Consuming Behavior of the Contemporary Minority University Students——Investigation to the Change of the Consuming of the Mongolian Students

当代少数民族大学生消费行为文化发生很大变化,内蒙古的蒙语授课大学生在消费偏好、消费重点、消费水平等方面,表现出与其生活状况、文化特质、民族习俗等高度相关。深入了解当代少数民族大学生的消费行为文化并且透视其社会成因,对于教育少数民族大学生养成良好消费习惯,引导其树立积极向上的人生观,都具有重要意义。

Great changes have taken place in consumming behaviour of minority university students. In Inner Mongolia, the consumming preferences, consumming focus and the level of consumption of those students who are taught in Mongolian language show a high relevance with their living conditions, cultural characteristics and ethnic customs. In-depth understanding of the consumming behaviour of the contemporary ethnic minority students and analysing its social causes are of great significance for fostering ethnic minority students＇ good habits of consumption and setting up positive view of value.