摘要
突发事件中新闻媒体发挥着不可替代的作用,但是由于封闭思维与传统行政的惯性下,对突发事件处置中新闻传播的"杀伤力"重视不够,造成了在突发事件中的舆论导向滞后甚至于缺位。化解突发事件中的信息传播危机,要求领导者遵循新闻传播的规律,加强对突发事件中新闻发布的管理,从组织、程序、责任等方面转变观念、制定对策、完善机制,不断提高处理媒体应对的科学性、针对性与有效性。
Media play very important function in the emergence events ,but due to the closed thought of "the ugly things should not open" and the tradition administration, it is not pay attention to the crisis communication of the media, which result the delay and absent of .the public opinion guide in the emergence events. To solve the problem should let the leaders obey the regulation of the media, to enhance the management of the news report, and to strengthen the build the construction from the organization, program and the responsibility.
出处
《中国浦东干部学院学报》
2010年第1期91-97,共7页
Journal of China Executive Leadership Academy Pudong
基金
国家课题青年项目<现代领导与新闻媒体研究>阶段性成果
批准号为06CDJ003
关键词
突发事件
新闻媒体
舆论导向
emergence events
media relation
opinion guiding