新政治经济学视野下的党报经营改革

Analysis of the Party Newspapers Operating Institution Reform from the Perspective of New Political Economy

党报经营制度改革是传媒研究中的一个重要问题。在新政治经济学看来,党报经营制度改革的起因是制度供求不均衡,党报经营制度变迁的模式是诱致性制度变迁与强制性制度变迁的相互作用,党报经营制度变迁的轨迹表现为路径依赖。

Party paper operating institution reform is an important issue in the media research. In the new political economy view,the party newspaper operating institution reform is caused by the system of supply and demand imbalances,the change model of party newspaper operating institution is made by induced institutional change and mandatory institution change,the changes of party paper tracks reflect of a kind of path-dependent .