摘要
Web挖掘技术在处理海量数据和稀疏数据上有着先天的优势,所以在推荐系统中Web挖掘技术得到了越来越广泛的研究和应用。文章从Web挖掘的概念着手,介绍几种个性化推荐技术,并指出了推荐系统未来的研究热点和发展方向。
Web mining is good at dealing with massive data and sparse data, web mining is widely used in recommendation system. In this paper the definition of Web Mining is analyzed, some recommendation technology are introduced, and pointed out that the recommended system, hot and development direction of future research.
出处
《企业技术开发》
2010年第2期1-2,6,共3页
Technological Development of Enterprise
关键词
WEB挖掘
个性化推荐
推荐系统
Web mining
personalized recommendation
recommendation system