中国电视体育频道发展浅析

On the Development of China's TV Sports Channels

本文对中国体育电视产业市场的现状进行了分析,并与欧美国家体育电视体系进行了比较,针对中国体育电视发展中存在的主要问题提出了相关的对策建议。

The article analyzes the present conditions of China＇ s TV sports channels, and compares with the TV sports channels in Occident Countries; regard of the problems existing in the development of China＇ s TV sports channels, the article puts forward concerned suggestions.