互联网中小企业价值链分析——以VANCL.com与PPG.cn为例

Study on Value Chain for the Small and Medium Internet Enterprises——To Take VANCL.com and PPG.cn as Example

受2007年开始的环球金融海啸影响,大量互联网"中小"企业陷入困境,但一些同类企业却迅速成长壮大,吸引了行业内外的格外关注。以两家代表企业为例,从价值链的角度开展对比分析,试图找出有利于促进互联网中小企业价值提升的理念和做法,供相关企业参考。

Under the influence of the global financial tsunami from 2007,thousands of Small and Medium Internet Enterprises（SMIEs） have been in hot water.However,some of them have good performance and catch up eyes from all circles.This paper analyzes two representative SMIEs for examples in the view of value chain,trying to find out some helpful ideas and operations for reference to improve SMIEs＇ value enhancement.