摘要
报纸川军雄风不再,电视湘军辉煌日盛。虽然报纸和电视属于两种完全不同的媒介,但是报纸川军和电视湘军的成败得失并非局限于本媒介,对整个传媒业都有借鉴意义。通过对报纸川军和电视湘军的比较分析,可以看出人才团队对于传媒业发展的关键性意义。
The period of Sichuan newspaper has gone, while now Hunan TV is flourishing. Though newspaper and TV are two totally different media, their failure or success has reference value for the whole media industry. In the comparative study of Sichuan newspaper and Hunan TV, we Shall find critical significance of talent team for the development of media industry.
出处
《湖南大众传媒职业技术学院学报》
2010年第3期5-11,共7页
Journal of Hunan Mass Media Vocational and Technical College
基金
重庆市教委人文社科规划项目"报业广告经营模式的创新"(项目编号:09SKJ14)的研究成果
