摘要
消费者对市场终端环境有越来越多的需求,目前的服装市场终端环境与消费者需求还存在差距。本文对消费者需求和市场终端现状进行分析总结,进而总结出市场终端环境的发展趋势,为服装企业在终端营造上提供依据。
The consumer has more and more needs for the terminal market environment. At present, there is difference between consumer needs and the terminal clothing market environment. In this paper, consumer needs and the status of terminal market were analyzed, and then the trend of the terminal market environment was brought. These can provide some references in terminal design for garment enterprises.
出处
《山东纺织经济》
2010年第5期65-67,共3页
Shandong Textile Economy
关键词
市场终端环境
消费者需求
趋势
terminal market environment, consumer needs, trend