摘要
策划对于设计来说,就像盖房子打地基一样至关重要。策划的好坏直接关系到产品的销售和企业的盈亏。伴随着科技时代的飞速发展,广告策划已不再仅仅满足于将产品销售出去,其更将发挥一个引领时代发展,掀起新潮流的作用。
The planning is crucial to a design, just as the foundation to a house. The good and bad of a plaming have a direct effect on the sale of the products and the profit and loss of a corporation. Along with the rapid development of the scientific times, advertising planning is not just for the sale of the products, but for leading a time and setting off a new tide.
出处
《艺术与设计》
2006年第8期42-44,共3页
Art and Design
关键词
幽默
幽默思维
幽默视觉图形
审美感受
表现方法
motif-persuiting, multi-brand-strategy, capability -price-ratio, surcharge