大连旅顺口区旅游开发优势与定位研究

On the Advantages and Orientation of Tourism Development in Lushunkou District of Dalian

旅顺口区是大连市所属的六区之一,与金石滩旅游度假区共同构成大连旅游格局中的两翼,在大连旅游业中的地位非常重要。随着旅顺口区的全面对外开放,必将迎来旅游业的大发展。旅顺口区位于大连市的最南部,拥有区位、交通、资源、政策、客源市场、品牌形象和全面对外开放的机遇等多方面的环境条件优势。在未来的发展中应将旅游业定位为支柱产业,并制定符合这一定位的发展政策;在未来大连旅游发展中应扮演主角,大力贯彻以休闲度假为主、观光为辅的旅游发展方向,打响浪漫、时尚的品牌。

As one of the six districts of Dalian,Lushunkou is playing a very important role in the tourism industry of the city.With lushunkou＇s all-round opening up,its tourism industry will leap forward.The district is located in the southernmost of Liaodong Peninsula,along with a lot of advantages in location,transportation,attraction,policy,source of tourists,brand image and so on.Tourism should be taken as the pillar industry in the district.Meanwhile a series of relative policies should be adopted In the long run,leisure tourism should be the main developing stream in the district,which features romance and fashion.