重庆发展森林生态旅游的SWOT分析及对策

The SWOT analysis of Chongqing forest Eco-tourism and its preventive strategies

重庆拥有丰饶而独特的生态旅游资源,开展森林生态旅游的是解决重庆林区经济发展的良好切入点。经过多年的发展,重庆森林生态旅游已初具规模,同时也带来了一定的负面效益如粗放式发展、经营管理不善、环境污染等问题。本文将SWOT分析方法运用于重庆发展森林生态旅游,分析其所面临的优势、劣势、机遇和威胁,提出了重庆森林生态旅游可持续发展的相应对策,以期化劣势为优势,化威胁为机遇。

Chongqing is rich in unique and diversified eeo-tourism resources.The implementation of forest eeo-tourism is an approach to solving the eeonomie problems in the economic development of Chongqing forest areas. But at the same time, it brings some negative effects to these areas, such as slipshod development, poor management and environment pollution. On the basis of analyzing the strengths, weaknesses, opportunities and threats of the Chongqing forest eeo-tourism by using the SWOT method, this paper presents some strategies which may turn the inferiorities to superiorities and change the threats to opportunities so as to guarantee its sustainable development.