摘要
本文归纳总结了广东省名牌产品企业红古轩在产品研发、品牌建设、技术创新、可持续发展等方面的策略和经验,为红木家具企业的可持续发展指明了方向。
As one of Guangdong brand name products,this article sum up some strategy of HongGuXuan such as product research,brand construction,technology innovation and sustainable development,defining the direction of sustainable development for red wood furniture enterprise.
出处
《家具与室内装饰》
2010年第3期16-17,共2页
Furniture & Interior Design
关键词
红木
新中式家具
品牌
Red Wood
New Chinese-Style Furniture
Brand