绿色食品、人体健康、市场营销一体化发展的探索与研究

Study on the Integrated Development of Green Food, Human Health and Marketing

发展绿色食品,加强食品营养安全是大农业的发展方向。作者通过近年的生产实践与研究,提出了绿色食品、人体营养和市场营销一体化发展的思路,通过市场营销引导合理的饮食消费,不仅要满足人们对健康的需求,而且适时创造需求,促进绿色食品发展,从而建立现代食物产业,走可持续农业产业化道路。

It is the direction of the angriculture to develop the production of greenfood and food nourishment and safety.The anthor come up with the approach on the development of greenfood—humanhealth —marketing integration.It is very necessary to guide the consumption of the right diet and meet the increasing the safety and health needs through marketing.It is even more important to creat needs at the right time.It can make a great effort to develop the greenfood and modern diet industrial structure continuing to take the path of sustainable development.