安化黑茶文化旅游资源与开发模式探研

Study on the Resources and Exploiture Pattern of Dark Tea Culture Tourism in Anhua County

湖南省安化县境内风景秀美,黑茶文化源远流长,具有开发黑茶文化旅游的独特资源。融合旅游与黑茶文化进行开发对提升安化茶产业战略地位、旅游文化品味、拉动经济全面发展具有十分重要的意义。立足于疏理安化黑茶文化旅游资源,以观赏为主的初级旅游产品、以体验为主的动态旅游产品和以传承性为主的艺术旅游产品三位一体的立体开发模式是值得倡导的。

Anhua County in Hunan Province has beautiful scenery, also has a very long history of Dark tea culture. It is of great significance for Anhua to exploit Dark tea culture tourism so as to integrate its tourism resources, to promote the strategic position of tea industry, to upgrade the taste of its tourism culture, and to promote the economy comprehensively. By analyzing the Dark tea culture and tourism resources, the following three-dimensional exploiture pattern were proposed, that is ornamental tourism products, experience products and art tourism products together developed.