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新服务开发的发展趋势研究 被引量:1

Study on the Development Trend of New Service Develpment
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摘要 新服务开发已成为企业和社会关注的焦点,与企业的热情相对照,实践中新服务开发的效果却令很多企业失望。文章对新服务开发的发展趋势进行探讨,以期为企业提供实践的参考方向。 New service development(NSD) has become a focus of enterprises and the society.Contrary to the enthusiasm of enterprises,the effects of NSD in practice have disappointed many enterprises.This paper probes the development trend of NSD with a view to providing a reference for the domestic NSD’s practice which has just started.
作者 徐延庆
机构地区 南开大学商学院
出处 《当代经济管理》 2010年第6期23-26,共4页 Contemporary Economic Management
关键词 新服务开发 发展 趋势 NSD development trend
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