休闲经济与流通休闲化研究

Study on Leisure Economy and Circulation Leisure

随着我国经济的快速发展,经济休闲化和休闲社会化对国民经济的发展产生了重要影响,消费者对于休闲服务与休闲产品的需求也经历了从少到多,从简单到多样的发展变化。为适应休闲经济的发展要求,流通产业必须对自身原有的发展模式进行变革,将传统流通产业的流通业态、流通目的、流通环境、流通过程、流通服务等进行一系列的休闲化改造和创新。

With the rapid development of China′s economy,economic leisure and leisure - based socialization have major impact on the development of national economy. Demands for leisure services and leisure products have also gone from less to more,from the simple to the diverse. To meet the development demands of leisure economy,circulation industry must change its own original development model： carrying out a series of recreation transformations and innovations to circulation type,circulation purpose,circulation environment,circulation process,and circulation service of the traditional circulation industry.