摘要
2009年1月1日,我国成品油价格和燃油税费改革开始实施。未来几年,面对整个成品油经营环境的变化以及零售市场的发展趋势,如何开拓直销市场,把握成品油经营的方向?开拓市场的切入点在哪里?文章以广西地区成品油经营情况为例,探讨成品油直销经营现状及发展趋势,分析未来直销经营的市场开拓方向。
January 1, 2009, our product oil price and fuel oil tax rate was begun to implement. In the coming years, facing the change of operation environment of product oil and development trend of tail sale market, how do we expand direct sales market and hold direction of product oil operation? Where should we cut into market expanding? Taking operation of product oil in Guangxi province as an example, we probed operation status of product oil direct sales and development trend, analyzed direct sales market expanding direction.
出处
《石油化工管理干部学院学报》
2010年第2期53-55,59,共4页
Journal of Sinopec Management Institute
关键词
成品油直销
现状
直销经营
市场开拓
方向
direct sales of product oil
status
operation of direct sales
market expanding
direction