摘要
红色旅游在政策扶持消退后,其市场竞争力有限,体验经济时代下红色旅游体验导向型开发,为红色旅游可持续发展提供了契机。本文从体验经济的消费特征出发,分析了体验导向型开发模式的依据,构建了红色旅游体验导向型开发模式。
After policy support dissipated,the market competitiveness of Red Tourism is limited,under the era of experience economy,implement Red Tourism experience-oriented exploitation,Red Tourism obtain many good opportunities for further development.From the beginning of consumption characteristic,The article analysis basis of experience-oriented exploitation,and construct mode of"quaternity"of Red Tourism experience-oriented exploitation.
出处
《特区经济》
北大核心
2010年第6期140-141,共2页
Special Zone Economy
基金
湖南省软科学项目(2009ZK3139)资助
关键词
红色旅游
体验经济
体验导向
开发模式
Red Tourism
experience economy
experience-oriented
development model