摘要
对广州大学城体育场馆实行有偿开放的现状及可行性进行分析,提出应建立互通机制,相互协调,联合成立大学城体育场馆对外经营开发部,建立网站,营造服务和创新经营管理理念,充分提高体育场馆的利用率,满足社会大众健身的需要,不断提高体育场馆的经济效益和社会效益。
The authors analyzed the current state and feasibility of the paid opening of sports venues in Guangzhou University City, and proposed that the following measures should be taken: establish an interactive mechanism for mutual coordination; jointly establish a business development department for the opening of sports venues in the University City to the outside world; set up a website to promote services and innovate business management conceptions; fully enhance the utilization rate of the sports venues in order to meet the needs of the masses in the society for working out; constantly enhance the economic and social effects of the sports venues.
出处
《体育学刊》
CAS
CSSCI
北大核心
2010年第7期113-117,共5页
Journal of Physical Education
基金
广东省体育局软科学研究项目(YT08021)
关键词
体育管理学
体育场馆
有偿服务
广州大学城
science of ports management: sports venue
paid service: Guangzhou University City