贵州少数民族地区农户消费行为影响因素分析——以黔东南台江县、黎平县为例

The Factors Influencing Farmer's Consumption Behavior in the Minority Regions of Guizhou Province——Taking Taijiang County and Liping County in the Eastwest Guizhou Province as an Example

利用在苗族侗族地区调研所获得的数据,结合西方现代消费理论,从收入方面考察其对少数民族地区农户消费行为的影响,并结合苗族侗族地区实际情况,分析民族传统消费习俗、消费观念和消费环境等因素对农户消费行为的影响。

Taking Taijiang County and Liping County in the Eastwest Guizhou as an example, the farmer＇ s consumption behavior was investigated adopting the moder consumption theory in the current work. The factors including income factor, consumption habitude, consumption concept and consumption environment were proven to considerably influence farmer＇s consumption behavior.