摘要
近年来开开集团致力于两手抓品牌——一手抓引进国际品牌，一手抓重振老字号品牌；目的就是为了提升静安商业以至上海商业的品位，无愧于当今时代，无愧于上海作为国际大都市的形象。
Recent years, Kai Kai Group has been enhancing its brands through introducing the international brands and revitalizing the time- honored brands at mean time. By doing so, the commercial taste of Jing＇an even to Shanghai will be upgraded which is worthy of the times and the international metropolis image of Shanghai.
出处
《国际商业技术》
2010年第4期32-36,共5页
International Business & Technology
关键词
开开集团
引进国际品牌
重振老字号品牌
提升商业品位
Kai Kai Group, introducing international brands, revitalizing the time-honored brands, upgrading the commercial taste
