自然保护区游客环境态度与行为初步研究——以鄱阳湖国家级自然保护区为例

VISITORS' ENVIRONMENTAL ATTITUDE & BEHAVIOR IN NATURAL RESERVE——THE CASE OF POYANG LAKE NATURAL RESERVE

以江西鄱阳湖国家级自然保护区(以下简称"鄱阳湖保护区")为研究对象,通过游客问卷调查,以便利抽样的方式探讨游客社会经济背景因素对游客环境态度与环境行为的影响,以指导鄱阳湖自然保护区经营管理者对未来解说规划的制定与实施。研究发现,在游客环境态度意向上,游客注重生态关系和环境解说,但是整体环境责任不高,对居民福祉关注较少,游客性别、年龄、教育程度、职业、婚姻与居住地在环境态度意向上有显著差异;在游客环境行为倾向上,游客环境维护行为与后续保护行为较为积极,而积极参与行为和环境干扰行为较为消极,参与互动环境行为一般,游客性别、年龄、教育程度、职业、婚姻在环境行为意向也有显著差异。最后根据研究结果提出有针对性的保护区游客管理建议。

This paper intended to explore the relationship between visitors＇ socio-demographic and visitors＇ environmental attitude and environmental behavior in Poyang Lake Natural Reserve to guide the planning and application of interpretive service for the administrator and manager in the future.The results demonstrated that visitor socio-demographic indeed influence visitors＇ environmental attitude in which visitors paid attention to ecological relationship and environmental interpretation more,yet to residents＇ benefit less with environmental duty being common.Statistical analysis showed socio-demographic factors such as gender,age,education,occupation,marriage status and residence had an association with the preference of environmental behavior in which visitors focused on environmental sustention and sustainable protection positively,active participation and environmental influence common and participation reaction negatively.The results found that gender,age,education,occupation,marriage status had an association with the preference of environmental behavior.