安徽旅游门票的设计现状及对策探讨

On the Current Situation of Entrance Ticket Designing in Anhui Tourist Resorts

门票在旅游景区宣传中的作用日益明显,门票设计制作直接关系到旅游景区的形象与品位。文章通过对安徽省旅游门票现状的调研,从多角度对门票设计中存在的不足进行分析,并在此基础上提出若干建议,以期引起政府及有关专家的重视,最终提高安徽省旅游门票设计水平及品位。

Entrance tickets play an increasingly essential role in the promotion works of scenic spots because the designing and manufacturing of tickets relate to the image and quality of tourist resorts’attraction directly. This essay has analyzed the defects of ticket designing from various angles through investigating the current situation of the designing of entrance tickets of tourist resorts in Anhui Province. Several suggestions for the improvement of the level and quality of the designing of tickets have been put forward in order to arouse the attention ofthe government and relevant experts.