中国体育经济的发展路径——基于投融资的视角

Study on the Development Path of Sports Economy in China——Based on the Perspective of Financing

改革开放以来,中国体育产业获得长足发展,但与国外相比仍然存在很大差距,其中最重要的问题是投资不足,投融资体制不健全。文章分析了中国体育产业在投融资方面的现状和存在的问题,根据国外的经验结合中国的实际情况,提出了基于投融资视角的中国体育经济发展的路径。

Since the reform and opening up, sports industry in China have experienced a rapid development, but compared with foreign countries, the most important problem is the lack of investment, and weak financing system.This paper examines the status and financing problems of Chinese sports industry, according to the foreign experience combined with China, provided the development path to Chinese sport industry from the perspective of financing.