摘要
运用问卷调查、专家访谈、文献资料与数理统计等方法,从产业组织理论的SCP分析框架入手,对山东省乒乓球俱乐部的市场结构、市场行为、市场绩效及其内在关系进行了研究。结果表明:山东省乒乓球俱乐部具有竞争程度较高的市场结构,市场行为不显著,市场绩效表现在俱乐部数量、规模不断增长,不同俱乐部取得不同的利润水平。
With the methods of questionnaire, expert interview, literature study and mathematical statistics,on the SCP theory of industrial organization, a study was made of the structure, conduct, performance and their relations of Shandong table tennis clubs. As the result, Shandong provincials table tennis clubs were in the structure of high degree of competetion, with different remarkable conducts and performances.
出处
《山东体育学院学报》
CSSCI
北大核心
2010年第7期27-31,共5页
Journal of Shandong Sport University
