摘要
论述了基于客户需求的企业个性化信息服务的含义、特点和类型,提出了企业实现基于客户需求的个性化信息服务的措施。
This paper expounds the connotations,features and types of personalized information services based on customer needs,and puts forward some measures for enterprise to implement the personalized information services based on customer needs.
出处
《科技情报开发与经济》
2010年第20期116-118,共3页
Sci-Tech Information Development & Economy
关键词
客户信息需求
电子商务企业
个性化信息服务
customer information needs
E-commerce enterprise
personalized information service
