摘要
加强企业知识产权管理,发掘企业知识产权中蕴含的巨大商业价值成为企业在竞争中制胜的法宝。然而,由于中国经济市场化时间比较短,一些企业的知识产权保护意识、开发与运作知识产权的经验及技术都还相当薄弱。本文以作者所在企业的具体案例为例,介绍了通过专利申请和维权,发掘知识产权的商业价值,实施差异化竞争的一些经验和体会。
Strengthening enterprise 's intellectual commercial value in intellectual property rights of property management and Excavating huge enterprises have become a magic weapon in the enterprise's competiton. However, because the market economic time is short in China, the consciousness of protecting intellectual property rights, the experiences and techniques of developing and operating intellectual property rights are very weak in some enterprises. The writer, taking some special cases as examples, introduces some experiences of applying the patents, protecting the rights, developing the commerical values of intellectual property rights and implemening differentiation competition.
关键词
知识产权
差异化
intellectual property rights differentiation competition