教育音像电子出版社发展的几点思考

On the Development of the Education Audiovisual & Electronic Publishing House

教育音像电子出版社的发展要坚持为教育服务的宗旨,才能办出特色。编制开发能力是核心竞争力,掌握编制的主动权,才有服务的主动权和发展的主动权。编制开发要坚持科研带动,不断推出满足教育需求的新产品,从发展上进行战略思考,创新网络教育资源的编制模式,编制适合个性化学习的产品。为了适应编制个性化服务产品的需要,出版社的内容素材管理必须从手工作坊方式向现代管理方式转变,把教育资源素材化、碎片化、数字化,建成教育资源素材库。

Only by sticking to the essential aim to serve the education, can the education audiovisual electronic publishing house have its features and avoid being eliminated. Establishment and development capabilities are the core competence. The initiative of service and development could be accessed by seizing the initiative of establishment We should make a prospective study according to the demand of the market for the establishment and development The prospective study refers to sWategic thinking from the development and seeking a breakthrough to launch new products. For personalized learning, the management style of materials of the publishing house must be changed from the ＂manual workshop＂ to the ＂modem management＂. The education resources should be material, fragmented and digitized to constitute the education resource library.