客户流失预测数据挖掘方法对比分析

Comparative Analysis of Data Mining Method about Customers Churn Prediction

本文分析了用于客户流失预测建模的主流技术及其优缺点,探讨了客户流失预测模型的研究方向,最后提出了云模型在客户流失预测中的应用。

The paper analyzes the mainstream modeling technology in customers chum prediction, and presents its advantages and disadvantages, simultaneously discusses research direction of customers churn prediction model, finally proposes the application of cloud model in customers churn prediction.