生鲜农产品物流模式演化的关键要素分析研究

Research on Key Elements of Logistical Model Evolution for Fresh Agriculcure Product

生鲜农产品物流模式演化的趋势是交易主导配套的物流模式向以服务主导的专业物流模式转化。重点考察物流模式演化的关键要素,这些要素对于推动物流模式向高层次转变,对于生鲜农产品物流发展具有重要意义。物流模式转化的动因和关键要素归纳为三类:供给推动、需求拉动和外部环境诱导。具体包括产地的组织化程度,中间商和物流服务商的组织化程度,农户的销售选择,消费者的个性化、安全、优质农产品的需求和选择,城市化的进程和发展。

This thesis focus on the key elements of evolution of the logistics model,These elements for the promotion of high-level logistic model and in the development of logistics for fresh agricultural products is important.Key elements of transformation of logistics model classified into three categories：supply push,demand pull and the external environment induced.Including：degree of organization of origin and brokers and logistics service providers,farmers selling options,consumers of personalized,safe,high quality agricultural products,urbanization and development.