运用“长尾理论”创新图书馆服务

The "Long Tail" Theory and The Innovation of Library Service

"长尾理论"的启示在于借助网络优势,发掘边缘成员的潜能,积少成多,利用数量上的规模优势取得效益。文章通过对"长尾理论"三种力量的诠释来重新看待图书馆服务在网络信息化环境下的改变,并提出相应对策。

The ＂long tail＂ theory provides the idea that the library can take advantages of the internet and the potential of the fringe readers to develop the benefit. The article discusses the three long tail drivers in library service area and give some suggestions.