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Decoding Wasu Group
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摘要 在三网融合这盘错综复杂的棋局里,来自杭州的这家名不见经传的公司却总能棋先一着,处处显示出黑马的姿态,它凭什么? We happened to touch Wasu Group via a parking ticket as we surprisingly found that Hangzhou citizens can pay fines on their TV. Besides other daily life payments,people can study,play games,do shopping and even see doctors on TV.And more new applications will come out,such as entrance guard system and community health care service.The above applications are provided by the'networks convergence service platform'established by Wasu Group,a local broadcaster and operator in Zhejiang. Apart from traditional video broadcasting.Wasu also added Internet browsing and searching functions on TV,which becomes a platform integrated all media information bridging the Internet,digital TV and print. As a dark horse in the networks convergence field,Wasu is attracting more and more attention.Established in 2000,it has to face the fierce competitions from China Network Television,which is based on China's national TV station,and Shanghai Media Group, another cross-media giant.Though falling short in capital and resource.Wasu lopped the other two in ambitions and innovations. It developed broadband users and invested in IP technologies, and also foresaw the prospects of the Internet,which was very different from traditional broadcasting enterprises.That's how it can achieve rapid growth and cover the whole nation as a local player in the industry.It now owns the most comprehensive and valuable businesses including landline,mobile phone,WiFi,broadband, cable TV,digital TV,mobile TV,etc.,covering most cities across the country. The past decade has witnessed Wasu as a pilot and explorer on the way of networks convergence.This is a company with dreams.Its success is attributed to its innovations in technology,persistence and foresights.
作者 苏娟
出处 《IT经理世界》 2010年第16期66-76,8,共11页
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