摘要
假定顾客是价格敏感的、房价的变化会带来需求的变化以及酒店可在预定期初调整价格策略以便影响市场需求将客房充分预售的条件下,给出了考虑预定时间限制的酒店客房定价决策模型,分析了最优房价、期望收益随预定时限的变化情况.
Assumes that customers are price sensitive, changes in the price of hotel rooms will bring changes in hotel rooms＇ demand, and hotels can adjust the rooms＇ price to influence the market demand in advance for the full sale room, a hotel room pricing models with the scheduled time limit is proposed, and the optimal pricing, the changes of expected revenue with the rooms＇ scheduled time limit are analyzed in this paper.
出处
《数学的实践与认识》
CSCD
北大核心
2010年第16期36-41,共6页
Mathematics in Practice and Theory
关键词
收益管理
定价决策
revenue management
pricing strategy
