乡村旅游产品中的体验成分

Experience Composition in the Rural Tourism Products

进入21世纪,乡村旅游在我国已经悄然兴起,由于乡村旅游有着巨大的带动作用,引起各界的重视。本文首先提出了旅游产品的核心是体验旅游,并且从体验角度来定义乡村旅游;其次深入分析了乡村旅游产品体系、产品模型和乡村旅游产品项目;最后提出乡村旅游产品中增加体验成分的一些想法。

In the 21st century,rural tourism in our country is already rising quietly.It has enormous effect to the economy,attention from all walks of life has been paid to it.This paper proposes the core of rural tourism products,which is experience,what is more,from experience angle,defines rural tourism at first.Secondly analyzes the mode of the rural tourism products system in depth and rural tourism products project,thus sets up the system of an intact rural tourism products are proposed.Some ideas of experiencing composition in the rural tourism products finally.