摘要
介绍了现代化妆品包装的现状及发展趋势,通过对韩国爱茉莉集团20岁年轻女性使用的化妆品品牌包装设计的案例分析,从包装的造型、材料、装潢等各个方面呈现出现代化妆品包装设计的"个性"美,希望能为中国本土的化妆品包装设计的提升提供一定的参考。
The authors introduced the present situation and development trend of modern cosmetics packaging design,through the case analysis of the packaging design of the Korean Amore-Pacific brand cosmetics used by the 20-year old women,the beauty of individuality was presented by modern cosmetics packaging design in each aspect,such as package modeling,materials and decoration,etc.It is hoped to provide reference for improving local cosmetics packaging design in China.
出处
《包装工程》
CAS
CSCD
北大核心
2010年第17期155-157,187,共4页
Packaging Engineering
关键词
化妆品
包装设计
个性美
cosmetics
packaging design
beauty of individuality