国外保险职业道德探微

发达国家保险职业道德被全球保险行业继承和发展,奉行诚信、公平、服务、竞争等基本原则。日本保险从业人员强烈的敬业精神、可敬的团队意识、融洽的亲和关系、精到的效率观念和美国保险从业人员尊重个性发展、强调重才尚实、崇尚互利互惠等职业道德值得借鉴。中国的道德教育应该全民化,行业自律应成为强化职业道德的有效手段,职业道德建设应作为企业管理的重要手段,要充分重视个人行为规范在职业道德建设中的作用,把职业道德引入经营效益的理念范畴。

The developed country insurance professional ethics is being inherited by the whole world,pursuing basic principles from Japanese such as faith,fairness,services,competing and so on.It＇s worth drawing lessons intense professional dedication and professional ethics,respectable team consciousness,affine harmonious relation,efficiency precise and penetrating concept as Japan insurance employee and respect individuality developing,emphasizeing on talents and reality,advocating mutual benefit and reciprocity.So Chinese moral education ought to be nationwide,the industry autonomy should become the effective means strengthening professional ethics,and it＇s necessary to take personal standardized effect in building professional ethics and introduce professional ethics into business operation.