论市场经济视域下编辑商品意识的树立

On the Establishment of Editors' Commercial Concept from Market Economy Perspective

市场经济条件下,报纸成了一种特殊的商品,作为报纸编辑——新闻内容产品的生产者,就必须遵循市场规律,把商品意识溶入编辑理念之中,根据市场需求,从事编辑活动。

Since newspapers have been special commodities under the market economy circumstance,the editors should follow the market discipline and combine commercial concept with editorial idea according to the market demands.