文艺传播中的审美品格

Aesthetic Character in the Art Circulation

随着信息时代的飞速发展,文艺传播在人类社会占有越来越重要的位置,审美意识深入人心。只有具备审美品格的产品才能适应社会的发展,文艺传播作为人类的文化产品,同样要求具有审美品格分析这一必要因素。针对文艺传播的审美品格进行研究,在定义文艺传播的基础上,分析和明确文艺传播审美品格的基本内容,引出其对传播学界和人类社会发展的影响,以此促进文艺传播的进一步发展和完善。

With the quick development of information times,art circulation is going to take a more and more important part in human society.Nowadays,in commercial society,aesthetic consciousness has gone deep into the public mind.Only the product with aesthetic consciousness can be adapted to society.As the human＇s culture product,art circulation is also demanded to have the aesthetic character,which is a necessary factor.The article is aimed at art circulation,analyzes and confirmes the basic content of aesthetic consciousness,then it will lead the influence to medium and human society in the hope of promoting art circulation.