摘要
企业的生命力取决于市场竞争力,许三多的成长历程也是一部企业成长的经典教科书。日益剧烈的市场竞争,客观上要求企业不断地超越自我、开拓创新,培育强大的竞争力和旺盛的生命力。除了努力增强以资本、人才、技术等要素为标志的硬实力外,还须深入挖掘作为软实力的质量、形象、道德和经营理念等因素,以加强不同层面的企业文化建设。
Enterprise's vitality is decided by the market competitive power,Xu Sanduo's growth course is also the classical textbook which an enterprise grows.Day by day the fierce market competition,on objective requests enterprise unceasingly superego,the development innovation,cultivates the formidable competitive power and the exuberant vitality.Except strengthens diligently take essential factors and so on capital,talented person,technology as outside the symbol sturdy and healthy strength,still needs to excavate thoroughly and to strengthen takes the soft strength the quality,the image,the morals and the management idea and so on the different stratification plane enterprise culture construction.
出处
《河南科技大学学报(社会科学版)》
2010年第4期78-80,共3页
Journal of Henan University of Science & Technology(Social science)
关键词
《士兵突击》
企业文化
企业竞争力
"Soldier Attacks"
enterprise culture
enterprise competitive power