摘要
旅游度假区是度假旅游活动的场所,其经营管理水平影响着旅游者的旅游体验。通过剖析中国旅游度假区经营的误区,研究国外分时度假和会员俱乐部两种经营模式,启示我国旅游度假区的经营管理。
Vacation tourism became a prevalence among people. Tourist resorts are the location where tourist activities take place, and their management influences tourists’ experience. The article reveals the operational problems of China’s resorts, and analyzes two foreign management patterns — timesharing holidays and member clubs, in order to enlighten the management of China’s tourist resorts.
出处
《创新》
2008年第2期38-41,共4页
Innovation
关键词
旅游度假区
经营模式
tourist resorts
management pattern
