流行趋势研究机构对中小服饰企业重要性分析

Analysis on the Importance of the Study on Fashion Trend for Small and Medium-sized Finery Enterprises

对企业而言,流行趋势的研究非常重要。尊重市场和商业性,把握国际潮流趋势、引领企业产品研发,是现代企业的一个发展方向。对于类似义乌这样中小企业集中的商业区域,成立流行趋势研究机构,服务当地企业是一件对市场发展极为有利的举措。

It is very important for finery enterprises to study fashion trend.The development orientation for them is to research and develop new products by respecting market and commerciality and grasping international fashion trend.For a city like Yiwu,a commerce center for small and medium-sized enterprises,to set up a study institution on fashion trend which can serve the local finery enterprises is a very beneficial move for the development of market.