河北省城市商业健身俱乐部现状分析研究

商业健身俱乐部是以不断增长的社会物质基础为前提,是市场经济发展到一定阶段的产物。商业健身俱乐部是体育服务产业的一种社会表现形式,去商业健身俱乐部健身是人们用货币购买体育效用的经济活动,属于体育消费行为。这是商业健身俱乐部存在的前提和发展的动力。所以研究商业健身俱乐部必须以体育消费为逻辑起点是因为体育消费的规模、结构、质量和效益,从根本上决定了商业健身俱乐部的规模、结构、质量和效益。

The commercial healthy body club is the stage product of market economy which is based on the increasing society material.It is one kind of society manifestation of sports service industry.Keeping fit in commercial healthy body clubs belongs to the sports expense behavior which is also economic activity that people purchase sports effectiveness with the currency.This is the premise and motivation of the existing commercial healthy body club.Therefore the research of commercial healthy body club must take the sports expense as the logical beginning,which is because the scale,structure,quality and benefit of the sports expense,have decided the four aspects of the commercial healthy body club fundamentally.