纺织服装企业战略执行力模型的构建及实证研究

Construction and empirical research on strategy implementation in the textile and apparel enterprises

在提出战略执行力的概念、内涵及研究框架的基础上设计了战略执行力调查问卷,并以纺织类上市公司为样本进行调研.通过结构方程模型对战略执行力构成模型进行验证,并探讨了战略执行力各构成因素与战略绩效之间的影响关系.选取了具有代表性的纺织服装类企业进行实证研究,并评价分析其战略执行力.

Based on the definition,connotation and research framework of strategic implementation,questionnaire of strattegic execution was designed,and through SEM（structural equation model）,the model of strategy execution constiute was validated,the relationship between strategic execution and various components of strategic performance was discussed,representative textiles and clothing enterprises was selected in empirical research and its strategy execution was evaluated.