摘要
介绍了“85度C”这个品牌的由来，以及“85度C”在激烈的市场竞争环境下能够脱颖而出的秘诀：直营、现烤保证产品质量；24小时营业保证服务质量；积极创新研发新品；选择繁华地段开店。以“五星品质，平价消费”赢得顾客。
The interview tells us the brand story of ＇85℃＇ and the secrets to winning the market： direct management and fresh oven; open around the clock; develop new products frequently; open new stores in the flourishing locations. The chains win the customers loyalty with ＇five-star quality and affordable consumption＇.
出处
《国际商业技术》
2010年第5期34-37,共4页
International Business & Technology
