论陕西文化产业的发展与创意设计人才的培养

On the Development of Shaanxi Culture Industry and the Personnel Training of Creative Design

在全球经济进入以知识为核心竞争力的时代背景下,文化产业呈现出前所未有的发展态势,并被誉为二十一世纪最具商业价值和文化内涵的"朝阳产业"。设计作为一种文化创造行为,在文化产业中有着重要的地位,目前创意设计人才的匮乏成为制约文化产业可持续发展的关键问题。作为培养艺术设计人才的高等院校,关注该产业的人才需求、研究构建科学的人才培养模式,成为当务之急。本文主要以陕西文化产业的发展现状为背景,并结合国内外文化产业的发展趋势,提出创意设计人才的培养是文化产业可持续发展的重要保证的论点。指出探讨确立新的人才培养目标和教学体系,对塑造具有创新意识、开拓精神和实践能力的复合型艺术设计人才有着重要的意义。

In the times of global economy characteristic of knowledge - centered competitiveness, culture industry, praised as ＂Sunrise Industry＂ which has commercial value and cultural connotations in the 21st century, assumes an unprecedented development trend. Being an act of culture creation, designing plays an important role in culture industry. The lack of qualified personnel in creative designing constrains sustainable development of culture industry, which is a key issue at present. The top priority of higher learning institutions which train talents in creative designing is to pay special attention to talent demand in culture industry and study as well as construct scientific mode of personnel training. Based on the development status of Shaanxi culture industry and combining the development trend of international culture industry, the present paper points out that the personnel training of creative design ensures sustainable development of culture industry. It also views that to explore and set up new goals of personnel training and teaching system is significant to shape complex art and design talents who possess creative consciousness, entrepreneurship and practical ability.