宗教在当代社会传播中的内在机理探析——柏林禅寺生活禅夏令营与时尚传播个案考察

An Inner Mechanism Analyze on Religion Dissemination in Modern Society

柏林禅寺以杂志、网站、宣传橱窗、访学与弘法、影视制作等多种时尚传播方式弘扬佛教,传播"生活禅"的理念,是在当代社会中成功进行宗教传播的典型个案。尤其是连续举办的"生活禅夏令营",作为一种新型的弘法活动,独特的运作方式对青年知识分子产生了明显的吸引力及一定的影响。

The Bailin Zen Temple is a typical case in successful religion dissemination in modern society,which by journal,website,show window,academic communication,video production and other fashion disseminations to promote Buddhism and spread the idea of ＂life zen＂.The ＂life zen summer camp＂ is a continuous activity,which unique operational style has clear aff inity and infection in youth intellectuals.