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Reduction of Tobacco Smoking Health Risk Through an Appropriate Media Based Communication Strategy in Uganda

Reduction of Tobacco Smoking Health Risk Through an Appropriate Media Based Communication Strategy in Uganda
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摘要 The health impacts of tobacco consumption are well documented and have gained acceptance worldwide. Today, a substantial, preventable burden of tobacco attributable diseases exists in most countries, though in most of the cases, unknown. Smoking accounts for almost half of the deaths in middle age in some regions. In Uganda, translating findings into policy action is slow and involves several stakeholders. It will continue to require support from tobacco control campaign groups. This paper analyses secondary literature on tobacco smoking and later provides an appropriate medium based communication strategy that can be adopted to counteract the persuasive smoking evil adverts of tobacco companies as well as creating awareness among the population of the health impacts caused by smoking. The health impacts of tobacco consumption are well documented and have gained acceptance worldwide. Today, a substantial, preventable burden of tobacco attributable diseases exists in most countries, though in most of the cases, unknown. Smoking accounts for almost half of the deaths in middle age in some regions. In Uganda, translating findings into policy action is slow and involves several stakeholders. It will continue to require support from tobacco control campaign groups. This paper analyses secondary literature on tobacco smoking and later provides an appropriate medium based communication strategy that can be adopted to counteract the persuasive smoking evil adverts of tobacco companies as well as creating awareness among the population of the health impacts caused by smoking.
机构地区 Graduate Student
出处 《Chinese Journal of Population,Resources and Environment》 2010年第3期59-66,共8页 中国人口·资源与环境(英文版)
关键词 烟草公司 健康风险 乌干达 吸烟 传播策略 媒体 利益相关者 死亡人数 communication strategy tobacco smoking risks public health
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