重新审视特质论、认知论及有效导向理性工具对创业者及创业过程的作用

Applications of Causation-rationality to the Entrepreneurial Practice

本文回顾了创业者特质论发展,认为特质论应正确理解为品质论,并在创业过程前段尤其是创业意图和创业精神的塑造上具有积极的作用。特质论引发的认知论研究,对于创业者提高应对复杂环境的概念化能力和决策简化机制提供了借鉴。对于突破资源限制和不确定环境的创业者,建议尝试效理性导向的创业思维和行动方针,可能较传统的因果导向战略思维和针对既定情形的管理工具更具有实践性和指导意义。

This paper re-examine the schools of entrepreneurial trait-approaches and their contributions to the entrepreneurship spirits so far as to the positive influences upon the initiatives and early stages of business venturing activities.Addressing to the limitations of trait-approaches,the studies of cognition mechanism may help entrepreneurs in improving their conceptualities and simplifying the complexities when decision-making under the uncertainties.In dealing with the restrains of resources,effectuation rationales might be much effective comparing to those traditionally causation-orientated strategies and or managerial thanking.