前外交官架桥“走出去” 被引量：1

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摘要一方面众多中国企业因“走出去”在海外时常碰壁而水土不服。

作者张辉

机构地区 <瞭望>新闻周刊

出处《瞭望》北大核心 2010年第45期38-39,共2页

关键词 “走出去” 外交官架桥中国企业经济外交

同被引文献59

1陈孝兵.论企业行为的有限理性及其社会责任[J].湖北经济学院学报,2006,4(4):12-18. 被引量：7
2[美]菲利普·科特勒、艾伦·R.安德里亚森.《非营利组织战略营销》,北京:中国人民大学出版社2003年,第204页.
3James E. Post et al., Redefining the Corporation: Stakeholder Management and Organizational Wealth, Stanford, CA: Stanford University Press, 2002, p. 9.
4James E. Post et al., Redefining the Corporation: Stakeholder Management and Organizational Wealth, Stanford, CA: Stanford University Press, 2002, p. 8.
5United Nations Conference on Trade and Development, World Investment Report 2002, New York and Gene- va, 2002, pp. 5-10.
6财富中文网:“沃尔玛简介”,http://www.fortunechina.com/globalS00/3/2014/WAL-MART-STORES,2014-11-3.
7《麦当劳2013年年报》,http://www.aboutmcdonalds.com/eontentJdam/AboutMcDonalds/Investors/McDs2013AnnualReport.pdf,2014-01-12.
8John M. Stopford and Susan Strange, Rival States, Rival Firms: Competition for World Market Shares, Cambridge University Press, 1991.
9John M. Stopford and Susan Strange, Rival States, Rival Firms: Competition for World Market Shares, Cambridge University Press, 1991.p. 206.
10Robert Trice, et al., eds., Corporate Diplomacy: Principled Leadership for the Global Community, The Cen- ter for Strategic and International Studies, Washington, D. C. , 1995.

瞭望

2010年第45期

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